Helping brands to reach their maximum potential to drive growth.
Hi, I’m Holly
I am an experienced marketing and e-commerce professional with a focus on innovation, customer focus, and a results-driven commercial approach. My ten years of experience, primarily in the fashion retail industry, cover a broad range of e-commerce skills, including strategic planning, proposition development, brand marketing, and strategies for customer acquisition and retention.
I have had the opportunity to lead teams at leading global brands like Esprit, Seafolly, G-Star, Sheike, Papinelle Sleepwear. My comprehensive experience includes building and managing marketing and e-commerce teams, creating strategic roadmaps for e-commerce and marketing, and executing successful technology implementations and brand redesigns, all aimed at driving profitable growth for digital businesses.
Services
Growth Strategies
Marketing & ecommerce strategy
Forecasting
P&L management
Ecommerce road mapping
Project Management
Website redesign
Re-platform support
OMNI channel projects
Email marketing / CRM
Digital Marketing
Full funnel strategy & management
Agency management
Objective setting, KPI and budget planning
Leadership
Interim CDO/CMO
Talent mentoring & upskilling
Creating & building teams

